The Home Service CRM

Stop losing jobs to disorganization

Apex CRM keeps your leads, team, and money in one place — so you can focus on closing jobs, not chasing paperwork. Built for window cleaners, roofers, lawn care, HVAC, and every home service business in between.

No credit card required
Set up in under 10 minutes
Works on any phone
Window CleaningPressure WashingRoofingLawn CarePool CleaningPest ControlHVAC ServiceSolar InstallationGutter CleaningHouse CleaningPaintingFence & DeckPlumbingElectricalTree ServiceJunk RemovalCarpet CleaningAir Duct CleaningConcrete & DrivewaysGarage DoorsWindow CleaningPressure WashingRoofingLawn CarePool CleaningPest ControlHVAC ServiceSolar InstallationGutter CleaningHouse CleaningPaintingFence & DeckPlumbingElectricalTree ServiceJunk RemovalCarpet CleaningAir Duct CleaningConcrete & DrivewaysGarage Doors
50K+
Florida leads
5
Counties covered
20+
Home services
$500K+
Avg home value
Built for 🪟 Window Cleaning 💦 Pressure Washing 🌿 Lawn Care ❄️ HVAC 🏠 Roofing 🐛 Pest Control 🧹 House Cleaning 🍂 Gutter Cleaning ☀️ Solar 🏊 Pool Service + more
See It In Action

Watch Apex CRM in 90 seconds

See how home service teams use Apex to manage leads, close jobs, and track every dollar — all from their phone.

Full product demo
90 seconds · No signup required
Coming Soon
0:00
D2D Map
0:25
Pipeline
0:50
Lead Scraper
1:15
Finance
The Process

Leads delivered to your
inbox, not your competition's

01

Choose your service & territory

Select your home service category and pick the zip codes you want to dominate. Exclusive territories available.

02

We pull and score the leads

Our system pulls verified homeowner data daily — name, address, phone, home value, and which services they likely need.

03

Receive leads in real time

New leads land in your dashboard and inbox the moment they're qualified. No waiting, no stale lists.

04

Call, close, repeat

Pick up the phone and call real Florida homeowners who match your service. That's it.

Michael Thompson
4821 Bayshore Blvd, Miami FL 33131
High-Value Home New Purchase
$920K
Window · Pressure
Linda Johansson
640 Ocean Dr, Fort Lauderdale FL 33316
Snowbird Owner Absentee
$890K
Lawn · Pool · Pest
David Weinstein
318 Collins Ave, Miami Beach FL 33139
High-Value Home
$1.6M
Window · House · Pool
Carolina Martinez
5522 Orange Ave, Orlando FL 32801
New Purchase
$710K
Window · Pest · HVAC
What We Cover

Built for every
home service business

🪟
Window Cleaning
4,200+ leads
💧
Pressure Washing
3,800+ leads
🌿
Lawn Care
5,100+ leads
🏊
Pool Cleaning
2,600+ leads
🐛
Pest Control
4,900+ leads
🏠
House Cleaning
3,200+ leads
🎨
Exterior Painting
1,800+ leads
🏗️
Roofing
2,100+ leads
❄️
HVAC
3,400+ leads
🍂
Gutter Cleaning
2,900+ leads
🔒
Home Security
2,400+ leads
💡
Solar
3,100+ leads
🔧
Plumbing
4,100+ leads
Electrical
2,800+ leads
🪴
Landscaping
4,600+ leads
🚿
Bathroom Remodel
1,600+ leads
🪵
Fence & Deck
2,200+ leads
🏚️
Foundation Repair
1,400+ leads
🪣
Water Treatment
1,900+ leads
🛡️
Insulation
1,700+ leads
What Clients Say

Results that
speak for themselves

Booked 6 jobs in the first two weeks. These leads are pre-qualified homeowners in our area — not random internet clicks.
M
Marcus R.
Window Cleaning — Florida
The snowbird leads alone paid for three months of subscription in one week. These are exactly the homeowners we need to reach.
S
Sandra K.
Lawn Care — St. Petersburg
We locked down exclusive territory for our zip codes and now we're the only pool company getting these leads. Game changer.
T
Tyler B.
Pool Cleaning — Bradenton
Ready to grow?

Start receiving qualified leads this week

Join home service businesses across Florida who are growing their client base with Apex.

Get Started Free Talk to sales
FAQ

Common questions

Yes. Apex CRM is a Progressive Web App — install it directly from your browser on any phone. Works on iPhone, Android, and any desktop browser. No app store required.
Yes. Starter supports up to 5 users, Growth supports up to 15. Each rep gets their own login, shows on the leaderboard, and shares the D2D map.
GoHighLevel and HubSpot are built for marketing agencies. Apex CRM is built for home service businesses — D2D map, door-to-door pipeline stages, rep leaderboards, mileage tracking, and a lead scraper. You won't find that anywhere else at this price.
Your data is stored in Supabase with row-level security — each account only accesses their own data. Payments are processed by Stripe, used by Amazon and Shopify.
Yes. Cancel anytime from settings. No contracts, no cancellation fees. You keep access until the end of your billing period.
The CRM, map, pipeline, leaderboard, and finance tracker all work immediately. The lead scraper uses BatchData for real homeowner records — we help you get set up when you are ready.
Simple Transparent Pricing

One platform.
Two ways to grow.

Start with a CRM plan for your team, then buy lead credits as you need them. No contracts. No shared leads. Every lead is exclusive to you.

CRM Platform Plans
Starter
$139/mo
Up to 5 users
50 lead credits included
  • Full CRM — Pipeline, Contacts, Schedule
  • D2D Map with GPS pin dropping
  • Rep Leaderboard & Client Lists
  • Lead Scraper access
  • Neighbor Intelligence
  • Job Photos & Social Post Creator
  • While I'm Here texting
  • Battle Mode
  • Territory Management
  • Close Rate Heat Map
Start Free Trial →
MOST POPULAR
Growth
$399/mo
10–15 users
150 lead credits included
  • Everything in Starter
  • ⚔️ Rep Battle Mode
  • 🗺️ Territory Management
  • 🔥 Close Rate Heat Map
  • Advanced rep analytics
  • Custom territory exclusivity
  • Priority support
  • Dedicated onboarding call
  • 150 credits/mo included
  • Custom lead targeting by zip
Start Free Trial →
Lead Credits — Buy More Anytime
Starter Pack
$225
50 credits
$4.50 per lead
Good for testing new zip codes or topping up between billing cycles.
Growth Pack
$675
150 credits
$4.50 per lead
Perfect for an active team working 1–3 zip codes every month.
BEST VALUE
Pro Pack
$1,350
300 credits
$4.50 per lead
For high-volume teams closing 20+ jobs a month across multiple territories.
Agency Pack
Custom
500+ credits
Volume pricing
Multi-location operations. Contact us for volume rates and custom packages.
Return On Investment

What does $4.50 really get you?

Every Apex lead is an exclusive homeowner — name, address, estimated home value, and phone number. No competing bids. Nobody else gets that lead. You call it, you close it. Unlike traditional lead scrapers — your leads are exclusive.

🏠
Window Cleaning
Standard homeowner lead
Cost per lead$4.50
Avg job value$350
Close rate~20%
Leads to close5 leads
Lead cost per close$22.50
ROI per close15.6x
🏡
High-Value Home
$500K+ property owner
Cost per lead$4.50
Avg job value$650
Close rate~25%
Leads to close4 leads
Lead cost per close$18.00
ROI per close36.1x
❄️
Snowbird Owner
Seasonal — high recurring value
Cost per lead$4.50
First job value$420
Recurring/yr$840
Close rate~20%
Lead cost per close$22.50
Annual ROI187x
Buy 100 leads for $450.
Close 20 jobs at $350 average = $7,000 in revenue.
That's a 15.5x return on your lead spend — and unlike your traditional lead scraper, nobody else is calling that same homeowner. Your lead. Your close.